AI ad intelligence and
creative testing
Know where every dollar of ad budget goes. Ads Studio builds the creative, the Variant Matrix scores every hook and call to action before you spend a cent, and the 250-check audit finds what is draining the account. Connect Google Ads or Meta and live spend and ROAS come straight from your account.
Google Ads and Meta connected, read only · Creative drafted for every platform · TikTok, LinkedIn and Microsoft connections next · 50% off your first month, cancel any time · 30-day money-back guarantee
Find what is draining your ad budget, 250 checks deep
The checklist covers 250 checks across account hygiene, campaign structure, conversion tracking, audience targeting, creative quality, bidding, budget pacing and attribution. Connect Google Ads or Meta and 67 of them run automatically on your own account data today. You get a 0-100 score, a traffic light per platform, and a top-10 punch list ranked by what costs you most. Re-run once an hour per account, so you can fix and recheck through the day.
Critical issues weigh 5x more than housekeeping. You see the actual budget risk first, not a vanity score.
Quick wins ranked first. Each action cites the check ID so you can verify exactly what changed when you rerun.
Checks that every sale is actually being counted by the ad platforms, which is where most wasted budget hides: event quality, duplicate conversions, tag setup, consent settings.
Finds the money leaking out quietly: search terms that never convert, placements you did not choose, partner networks that spend without selling.
See your real ROAS and where to move budget
The Live ROAS Analyser pulls your Meta and Google Ads spend and revenue into one dashboard, show your blended ROAS, and mark every campaign Good, Warning or Poor so you know where the budget should go. The Live Budget Tracker sits alongside it: month-to-date pacing against your cap, with a heads-up before you overspend. Both light up the moment your ad account is connected.
Find the winning ad before you spend a cent
The AI puts your product on generated models, writes every hook and CTA combination, and scores each one before launch. Creative Fatigue detection flags an ad before your ROAS drops, so you refresh at the right moment rather than after the damage is done.
Score every hook and CTA combination before launch
Pick a product. Variant Matrix builds a 2×2 hook and CTA matrix, has the AI write the body copy for each cell, and grades every combination across five dimensions into a single weighted virality score. The strongest variant gets the TOP PICK badge so you launch the winner first.
From campaign brief to live ad, in one place
The AI writes the copy, builds the brief, and tells you where the budget will work hardest.
Campaign Planner
Ad Copy Generator
Image Studio
Video Composer
UGC Scripts
Ask the AI anything
Build a whole ad on one canvas: image, video and search
Ads Studio lays out the whole build on one canvas. Start blank or pick a template for your platform, then connect the steps: product details, reading your product page, writing the hook, generating the image, a short video with an AI voice, finished layouts. Run the whole build or just one step, and see the credit cost of each before you spend. No designer, no agency.
“Instagram story for our leather trainers. Hook: price drop. Show a model. Discount CTA.”
Take your AI with you, on chat,
email and Telegram. WhatsApp and SMS soon.
Ask a question in chat, send a request by email or Telegram, or print a report for a client. Your Ads AI keeps up with you wherever the day takes you.
Email commands
Email a one-line request from anywhere. Get the answer back in minutes.
Telegram
Add the agent to your team chat. Ask questions in plain English, get answers instantly.
Ad Reports
Last 7 days or last 30 days in a printable report your browser saves as PDF.
Always on the job
Live ROAS, budget pacing and fatigue flags are pulled fresh from your accounts each time you open Ergora.
Not a general AI.
An ads specialist.
Your Ergora Ads agent has studied paid advertising: best practice on Meta, Google and TikTok, creative strategy, and working out which ad actually made the sale. It takes in fresh knowledge every month and forecasts where your market is heading, so you plan ahead of the curve.
Grounded in paid advertising best practices
A curated reference library of expert material on creative strategy, media buying, attribution and how each platform behaves. Your agent has absorbed the industry's best thinking before it connects to your accounts. Built-in expertise from day one.
Continuously updated with the latest platform changes
Every month, your specialist refreshes its knowledge, pulling the latest platform updates, creative benchmarks, targeting changes, and industry shifts. Always current, never working from outdated playbooks.
Tells you where the market is heading
Your Ads specialist forecasts where customer behaviour, platform costs and demand are going, months ahead. Move budget before prices spike, and scale before demand peaks.
The AI that gets smarter with every campaign.
Generic AI burns budget on generic creative. Ergora remembers your winners, your audiences, your ROAS targets, and has studied thousands of expert articles from the world's best performance marketers.
Three memory tiers
Every buyer's seat learns their style. The shared company memory holds the brand and the CAC targets. Industry pattern learning surfaces what's lifting ROAS across similar advertisers. Compounds with every test.
Expert-grade intelligence, refreshed weekly
Grounded in a curated reference library across creative strategy, media buying, attribution, and platform mechanics. Regularly updated so playbooks stay current with platform changes.
Entity memory for creatives & audiences
Mention a creative concept, hook, or audience three times and Ergora starts tracking how it performs: clicks, cost per sale, how many people stop scrolling. By week two, you've got a winners-and-losers scoreboard without opening Ads Manager.
The content agent publishes a new blog. Your ads agent drafts matching Meta and Google campaigns, generates three creative variants in Image Studio with on-brief hooks, and queues them ready for your review, with the groundwork done before you even open the tab.
Built for real ad work.
All your ad platforms, read by one AI
Connect Google Ads, Meta and TikTok Ads once and the agent reads them all. Read only, so nothing in your ad accounts changes.
ShopifyNot live yet: LinkedIn Ads, Microsoft Advertising, Pinterest and Snapchat.
Ergora Cloud + Ads bolt-on
1 seat ($99) + Ads pack ($59). 50% off your first month, then $158/month. Cancel anytime.
Managing multiple clients? See agency plans →
Ads guides and comparisons
Ad-tool comparisons and creative playbooks for small teams running their own paid ads.
Frequently asked questions
Everything you need to know before you start.
Google Ads and Meta Ads connect today. Sign in, choose your ad account, and Ergora reads your campaigns, ad groups, ads, keywords and spend for live ROAS, the budget tracker, the ads audit and your reports. The connection is read only: Ergora never changes your ad account and does not create, edit, pause or publish campaigns or ads. TikTok Ads connects read only too: its campaigns, spend, conversions and ROAS feed the ads audit and your Ads overview. Ads Studio, the Variant Matrix, Ad Copy and Audience Builder draft creative for every platform, and you upload the finished ads yourself. LinkedIn, Microsoft, Pinterest, Snapchat and Apple Search Ads connections are not live yet. You can connect Shopify and Google Analytics for attribution too.
It pulls spend and revenue data from your connected Google Ads and Meta accounts and calculates blended ROAS in one place. It also breaks the numbers down by campaign type (prospecting, retargeting, brand) so you can see what's actually working.
Ergora watches the performance trend of each Meta campaign. When people see the ads more often and clicks drop, it flags the campaign as fatigued and suggests what to refresh.
You pick a product or offer. Ergora generates a 2×2 matrix of hook and CTA combinations, writes ad copy for each, and scores them for expected performance before you spend anything. Launch the winner first.
Ads Studio is one visual canvas for building ads. Start from a blank canvas or pick a template for your platform: image ads, short video ads with an AI voice, vertical, square or widescreen video for TikTok, Reels, Shorts, YouTube, LinkedIn, X and Pinterest, or Google search ads with AI-written headline and description variations. Link each step to the next, see the credit cost of every step before you run it, and run the whole build or any single step on its own.
Yes. The Ad Copy Generator writes copy in the right format for Meta, Google, LinkedIn, and TikTok with correct character limits, tone, and format for each.
No. Your data stays in your workspace and is never used for training. It is only used to generate your own reports and insights.
Still have questions? Email us →
Make every ad dollar work harder
Connect your ad accounts in about 5 minutes.
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